Στην έκθεση του Σάο Πάολο, η Citroen παρουσίασε το AirCross Lunar concept. Το πρωτότυπο διαθέτει εκτός δρόμου χαρακτηριστικά, όπως ελαστικά εκτός δρόμου, προστατευτικά πλαστικά, αυξημένη απόσταση από το έδαφος και air bumps στις πόρτες, σαν αυτά που συναντάμε στο C4 Cactus.
Στην οροφή του υπάρχουν δύο μπαγκαζιέρες με την ρεζέρβα να έχει δώσει τη θέση της σε μια βαλίτσα. Τι κινητήρα φορά, δεν ανακοίνωσε η Γαλλική εταιρία.
Today is the Salon de Sao Paulo (Brazil), opened its doors to the press. The largest auto show in Latin America is a key event for Citroën. While pursuing its offensive in the region, the brand shows its renewal at its booth through its latest designs and technologies. Tour …
The Sao Paulo Motor Show opens its doors today to the press (open to the public from October 30 to November 9, 2014). This show, the largest in Latin America, is a key appointment for the brand, has over 20 years in Brazil. In this country, which alone accounts for more than two sales of Citroën in this region of the world, the brand is on the offensive and maintains its market share since the beginning of the year, despite a difficult environment ( automobile market down 9% cumulative nine months 2014). Performance primarily driven by the success of the New CITROËN C3, produced locally in Puerto Real. With 320,000 copies sold since the launch of the first generation in 2003, C3 confirms its status as the best-selling brand in Brazil and in the top 5 best sellers in its segment.
Linda Jackson, Managing Director of Citroën, on this site: “Our stand Salon de Sao Paulo alone reflects what is at stake for us in Latin America: a priority area in the heart of our internationalization strategy. We make here the new positioning of Citroën meeting concrete and optimistic expectations of Brazilian clients today. The latest creations from our local center Style or specific technologies that we present are perfect illustrations. ”
Thus, the Citroën stand Salon de Sao Paulo Brazil allows the public to discover the creativity of the brand, with:
o various show cars developed by the team of local Style Brand: Citroën C3 Aircross Lunar Lounge Sport C4 and C3 White Vintage Parisian. Three vehicles, each in their territory, illustrate CITROËN creativity in design and anticipate the latest local automotive trends.
o Citroën Cactus concept. Perfect illustration of the revival of CITROËN concept frees the superfluous and offer more of what really matters to customers today, more design, more comfort, more useful technology, at a reasonable budget.
o New Citroën C4 Picasso. Technospace true for the well-being of its occupants, the leading European compact MPV launched in the first half of 2014 in Argentina, is presented here in order to test the reactions of the Brazilian public.
o CITROËN C4 Lounge, presented a preview to a new version of Flex THP. First turbocharged direct Flex offered on the sedan segment average fuel injection, this technology is fully in line with the expectations of the Brazilian customers in cost reductions of use. A new asset to boost the attractiveness of this saloon manufactured Palomar (Argentina) and which already totals 11,000 sales in Brazil since its launch a year ago.
Another contributor to the dynamics of Citroën in Latin America: the FIA ??WTCC (World Touring Car Championship), with a particular round in Argentina. Engaged for the first time this year in the championship, Citroën was crowned World Champion Constructors * October 12 and just to win the title with Argentina Drivers * José María López, real national pride.