Chevrolet Cruze Hatchback
- Hatchback show car to be unveiled at Paris Motor Show
- New model will build on Cruze sedan’s global appeal
- Cruze hatchback cements Chevrolet’s mainstream credentials in Europe
- One of four Chevrolet premieres in Paris
The story of the Chevrolet Cruze goes from strength to strength with the latest chapter heralding the launch of a new 5-door hatchback model, further evidence of Chevrolet’s intention to bring value for money to all mainstream segments in Europe.
A show car version of Chevrolet’s compact contender will be seen for the first time at the Paris Motor Show, on September 30. It will be one of four world Chevrolet premieres at the show.
With the introduction of the new Cruze hatchback, customers have an alternative body style to the traditional sedan and Chevrolet has raised the bar again with a vehicle that brings new levels of value against some of the more established competition.
According to Wayne Brannon, president and managing director of Chevrolet Europe, the potential for meeting further customer demand is significant. “Cruze is turning out to be a real success story. We are selling it in 70 countries around the world and it has recently surpassed the Aveo as our top selling passenger car nameplate globally.
“Hatchbacks play a critical role in many markets. The total compact segment in Europe represents around 4.8 million units which is over a quarter of the total market, with hatchbacks representing around 65% of that volume. We therefore expect to see increased business in a number of regions, while sending out a signal that Chevrolet is now a serious mainstream player in Europe.”
Since its launch in the spring 2009, the Cruze sedan has been warmly welcomed by markets all over the world, greeted as a step change for the brand with customers attracted to its coupe style, build quality, 5-star NCAP rating and driving dynamics. It was also elected the AUTOBEST car of 2010 by a jury of leading auto writers in Central and Eastern Europe.
The Chevrolet Cruze is a car particularly well suited to European driver tastes, a fact borne out by sales success across many of markets. So far in 2010, Cruze tops the compact sedan sales charts in many of the larger European markets including Denmark, Germany, Switzerland, Italy, Spain, Portugal and the U.K., where it is exceeding forecasted sales.
Outside of Europe, Cruze’s sales momentum is equally evident. In China alone, Chevrolet has sold nearly 90,000 Cruze since the start of the year, while the sedan is also selling well in Russia, parts of South America, and in India and other emerging markets.
Hatchback design
With its attractive sweeping coupe roofline and short overhangs at both the front and rear, the new Cruze hatchback has the same dynamic ‘stance’ as the sedan and will be instantly recognizable. It will benefit too from the same taut body ‘feel’ on the road, being built using the new body-frame integral system (BFI) which is complemented by the final tuning to chassis components. The BFI system results in high levels of stability and solidity.
Cargo capacity for the Cruze hatchback is close to 400 liters and will feature 60/40 split rear seating.
Chevrolet’s participation in the World Touring Car Championship with the Cruze is also currently paying great dividends. With four races left in the season, it currently leads both the drivers’ and team championships while also showcasing the dynamic qualities of the car to great effect.
The new Chevrolet Cruze 5-door hatchback will go on sale across Europe mid 2011 with prices announced nearer the launch date.
Chevrolet Aveo
- Full production Aveo world debuts at Paris Motor Show
- Dynamic design stays true to show car concept
- New Aveo to be launched in summer 2011
- Comprehensive engine line-up includes 1.3 liter diesel engine and 6-speed transmissions
- Aveo is one of four Chevrolet world premieres at the Paris Motor Show
There is no shortage of world firsts for Chevrolet at the forthcoming Paris Motor Show, and joining the Orlando MPV and Cruze hatchback show car will be the eagerly awaited Chevrolet Aveo 5-door, which like the Orlando makes its world production debut.
The Aveo RS show car was displayed at the Detroit and Geneva motor shows earlier in 2010, and with the final production-ready model, Chevrolet has a car that looks every bit as good as the earlier concept.
Entering the highly competitive global small car segment, striking design elements of the new Chevrolet Aveo include the aggressive looking front with its exposed twin-headlamps and dual port grille, compact taut body panels with a rising shoulder line and short rear overhangs, the ‘hidden’ rear door handles which now feature in the c-pillar and a ‘body in, wheels out’ profile which is now very much part of the new Chevrolet design language.
Reminiscent of the recently introduced Spark, the new Aveo is unquestionably a car that will appeal to younger customers with its sporty hot-hatch look. A four-door sedan variant will launch alongside the hatch next summer. Both hatch and sedan are practical small cars with good interior space and Chevrolet expects the new Aveo also to appeal to families, for whom the current model has been a popular purchase.
The new Chevrolet Aveo has benefited from an extensive development program, resulting in a small car that will meet European drivers’ tastes both in terms of design and dynamics. Final specifications of the new Aveo will be carefully tailored to each European market.
Wayne Brannon, president and managing director of Chevrolet Europe says: “It’s just such an exciting time to be at Chevrolet; not only do we have new entries into the MPV and compact classes, in Aveo we have a car which is ready to compete against the best in the small car segment, which is also Europe’s largest segment.”
The new Aveo is longer and wider than the current model, giving it a spacious interior and cargo volume that is among best in class. The interior design perhaps holds even more surprises than the outside, in particular the motorcycle-inspired instrument binnacle which features an analogue tachometer combined with a digital speedo and warning lights.
Up-market blue backlighting features on the center console while the whole of the front cabin is enveloped in a wrap-round fascia. This can be color-coded and flows from the dash into both the driver’s and front passenger’s doors. Aveo customers will appreciate the quality materials used in the interior as well as multiple storage spaces in the center stack and the modern audio system with USB, aux-in and Bluetooth functionality.
Reflecting the little Chevrolet’s sporty personality, Aveo has been engineered to provide involving handling, a characteristic which stems partly from its tight body frame integral (BFI) structure where high torsional rigidity has been achieved – among the stiffest in the small car segment.
The new Aveo’s chassis has been fine tuned to satisfy European tastes with a ride and handling ratio that combines comfort with responsiveness. Electronic power steering (EPS), Electronic stability control (ESC) and ABS brakes will be standard.
A comprehensive range of four cylinder petrol and diesel engines will be available in the new Chevrolet Aveo, incorporating the latest technologies such as variable valve timing, double continuous variable cam phasing and common rail fuel injection for the diesels.
The petrol engine range includes two 1.2 liter versions (at 70 hp and at 86hp), a 1.4 liter unit (100 hp) and a 1.6 liter (115hp). For the first time, Aveo will be offered with two versions of a 1.3 liter diesel engine (at 75 hp and at 95 hp) featuring Start/Stop technology.
Chevrolet’s first 6-speed automatic transmission on a small car will feature on the Aveo 1.4 and 1.6 as an option in most markets; manual transmissions are of 5 or 6 speed depending on engine choice.
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