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Όπως ανακοίνωσαν η Toyota και η Suzuki αποφάσισαν να πορευθούν από κοινού μιας έχουν στα σχέδιά τους μια πιθανή συνεργασία τους, επικαλούμενες την ανάγκη για διεύρυνση των οριζόντων τους σχετικά με τις φιλικές προς το περιβάλλον τεχνολογίες αλλά και την εξέλιξη «έξυπνων» gadgets.

Οι δύο εταιρίες δεν συγχωνεύονται, αλλά συνεργάζονται στο πλαίσιο μιας αμοιβαίως επωφελούς συνεργασίας, με την Toyota να εκμεταλλεύεται την ηγετική θέση και την τεχνογνωσία της Suzuki στα χαμηλού κόστους μικρά αυτοκίνητα, ενώ η Suzuki θα αποκτήσει πρόσβαση στις προηγμένες τεχνολογίες που εξελίσσει η Toyota, όπως επίσης και στην τεχνογνωσία της στα μεγαλύτερου μεγέθους αυτοκίνητα. Σύμφωνα με την ανακοίνωση, η μεταξύ τους συνεργασία δεν αναιρεί τον ανταγωνισμό ανάμεσα τους και δεν μπορεί να λειτουργήσει ανασταλτικά για τυχόν άλλες συμφωνίες και συνεργασίες που θα υπογράψουν στο μέλλον οι δύο αυτοκινητοβιομηχανίες. Προς το παρόν, οι δύο εταιρίες δεν έκαναν γνωστό αν η συνεργασία τους θα μεταφραστεί και σε ανταλλαγή κάποιου ποσοστού των μετοχών τους.

Η ανακοίνωση έρχεται λίγο καιρό μετά τη συμφωνία θυγατρικής της Daihatsu Motors με την Toyota, τη μεγαλύτερη στον κόσμο αυτοκινητοβιομηχανία με τις περισσότερες πωλήσεις μέσα στο 2015. Η Τoyota Motor Corporation και η θυγατρική της Daihatsu minicar προχωρούν στη διαμόρφωση μια νέας εταιρίας που θα επικεντρωθεί σε μικρά και συμπαγή μοντέλα για τις αναδυόμενες αγορές. Αξίζει να σημειωθεί πως η Daihatsu και η Suzuki είναι ανταγωνιστικές εταιρείες τόσο στην αγορά της Ιαπωνίας, όσο και στις άλλες ασιατικές αγορές , με τις δύο εταιρίες να πωλούν τα μοντέλα τους στις αναδυόμενες αγορές, όπως της Ινδίας, εκεί όπου η Suzuki απολαμβάνει ένα μεγάλο μερίδιο μέσω της Maruti Suzuki India ή όπως της Ινδονησία και τξς Μαλαισία, εκεί όπου η Daihatsu δραστηριοποιείται μέσω κοινοπραξιών.

Δελτίο Τύπου

Suzuki and Toyota to Explore Business Partnership

– To strengthen collaboration in the environment, safety, and information technology field _

Tokyo, Japan, October 12, 2016―Suzuki Motor Corporation (Suzuki) and Toyota Motor Corporation (Toyota) announced that both companies have agreed to start exploring ideas that are directed towards a business partnership.

The environment surrounding the automotive industry has been changing drastically and rapidly in an unprecedented fashion. As such, the industry is required to work not only on conventional automobile R&D, but also on R&D for advanced and future technologies in the fields including environment, safety, and IT. In addition to the R&D that is conducted by individual companies, it is increasingly important to work together with other companies on areas such as infrastructure development, as well as the establishment of new industrial standards.

With its primary focus on minivehicles, Suzuki has been consistently refining its technologies so as to develop vehicles with high price competitiveness. However, in the face of the advanced and future technology R&D field, Suzuki is increasingly feeling a sense of uncertainty. On the other hand, although Toyota has been working on R&D in the environment, safety, and information technology fields, Toyota is conscious of the fact that it may be behind competitors in North America and Europe when it comes to the establishment of standardizations and partnership with other companies.

Toyota and Suzuki just started exploring on any opportunities for collaboration, with the belief that it will help both companies solve their respective challenges. This discussion is based on the prerequisite that both companies continue to compete with each other in a fair and independent manner. Toyota and Suzuki will also be open to other companies regarding this collaboration idea, and aims for standardization in the industry.

Osamu Suzuki, Chairman of Suzuki, stated: “Toyota is the industry-leading, and the most reliable company which is actively working on various advanced and future technologies. I am appreciative that Suzuki is able to start discussions with Toyota to explore ideas on a partnership. I first spoke about this possibility with Toyota’s Honorary Chairman Shoichiro Toyoda, and am very grateful that President Akio Toyoda has also showed an interest. We will proceed with discussions for the future of Suzuki.”

Akio Toyoda, President of Toyota, said: “As the environment which surrounds the automobile industry has been changing drastically, we need to have the ability to respond to changes in order to survive. In addition to the R&D which each company is working on individually, it is very important now to have partners who share the same goal and passion. We would like to always keep our doors open for new partnership opportunities, which will contribute to the making of ever-better cars as well as to the development of the automotive industry.”

Remarks by Osamu Suzuki, Chairman of Suzuki Motor Corporation Good Evening, I am Osamu Suzuki. Thank you very much for your support which you have extended to us on a daily basis. I am also appreciative that you have taken time out of your busy schedules to attend this news conference. In addition, I would also like to thank President Akio Toyoda for hosting us here at Toyota.

I would like to briefly talk about our decision to start exploring ideas on a business partnership with Toyota. As we have been saying, we remain determined to manage Suzuki as an independent corporation.

However, technological competition in the automotive industry in areas such as information technologies has been evolving rapidly. As you may know, Suzuki’s current business focuses on minivehicles in Japan, and in India, when it comes to operations outside of Japan. Even in such countries, we have understood that there will be uncertainty in the future if we only continue to just refine our traditional automobile technologies which we have been working on thus far.

I have been discussing these issues with Toyota’s Honorable Chairman Shoichiro Toyoda at various times, and quite recently―I think it was less than a month ago―I ventured further to discuss with him about whether we can explore on ideas to collaborate with Toyota. We were pleased that he had responded that “It would be good to at least discuss the potential collaboration between the two companies.”

Last week, President Akio Toyoda had also expressed an interest in the idea of collaboration with Suzuki, and we agreed to discuss on the nature of the collaboration which we could work on together.

I am very grateful to President Toyoda for accepting our idea to start the discussion, and I am determined to proceed with it for Suzuki’s future.

Thank you very much for your attention.

Remarks by Toyota’s President Akio Toyoda Thank you very much, Chairman Suzuki. I am Akio Toyoda.

Thank you all very much for taking the time to come to our Toyota Tokyo office at such a late hour, especially when you are all busy. Also, I appreciate all of your constant support which you have so kindly extended to us.

Please let me talk about our decision to explore ideas on the partnership with Suzuki as well.

As Chairman Osamu Suzuki had mentioned earlier, technical competition, such as in the area of information technologies, has been changing drastically at an unprecedented speed.

In addition to efforts to tackle environmental and energy issues, as well as to ensure our customers’ safety and security, we are required to work on the R&D of advanced and future technologies, such as on automated driving.

However, in these fields, there is a limit to the R&D which each company is conducting individually. We have to be mindful of the management resource, and additionally, be conscious that it is increasingly important to collaborate with other companies on the coordination of infrastructure and the creation of partnerships for the establishment of industrial standards.

At the joint news conference held with Daihatsu earlier this year, I said that Toyota is not really good at creating alliances. Traditionally, Toyota had been fixated on the need to be able to cover all of our own bases. However, as the surrounding environment is changing drastically, we need to have capability to respond to changes in order to survive. This is exactly the challenge that Toyota has to overcome now.

We at Toyota are now making efforts for the future, such as through our initiatives which help to promote the creation of a hydrogen society, as well as R&D in the artificial intelligence and robotics fields. In these areas, we are collaborating with other companies to work together on R&D.

Although we are still halfway there, I believe that we have to go forward with the understanding of the importance of the need to create partnerships and the establishment of standardizations.

We received an offer from Suzuki regarding collaboration possibilities on advanced and future technologies such as in information technology. Suzuki made a frank proposal to us, and in understanding that Toyota is facing the challenges which I had mentioned earlier, we thought that with the relationship between both companies, there is an opportunity for a business partnership to help solve such challenges. As such, we decided to explore such possibilities together.

We would like to always keep our doors open for new partnership opportunities, which will contribute to the making of ever-better cars as well as to the development of the automotive industry.

Toyota has a subsidiary, Daihatsu, as well. Daihatsu will take on a central role in our compact car business for emerging markets. Based on this understanding, we will proceed with discussions about partnership opportunities with Suzuki, while taking applicable regulations into account.

Lastly, my current thought is on the fact that I am standing with Chairman Osamu Suzuki here. He is a great senior who has been leading the industry for a long time. In addition, both Suzuki and Toyota had originated from the Enshu area, and share similar histories on the establishment of our respective companies. I feel deep emotional ties about this fact. I sincerely hope that our collaboration will help carve out the way for the future of the automotive industry.

Thank you very much for your kind attention.

  • Xarhs

    ΧΡΙΣΤΕ ΜΟΥ ΣΩΣΕ ΜΑΣ!

    • Smartass
    • Xarhs

      Η φωτο ειναι λιγο τραβηγμενη. Επειδη το αρχισες ομως μαθε το παρακατω.
      Φιλος μου με Yaris καινουριο diesel, για να παρκαρει σε ανηφορα με νορμαλ κλιση οχι γκρεμο, εβγαλε εξω τους επιβατες γτ δεν τραβαγε τ αμαξι ν ανεβει. Αλλος φιλος μου παλι με καινουριο swift του 14 αλλαξε ηδη μια φορα σασμαν. Τριτος φιλος μου με citroen c3 diesel καινουριο, πηγε χαρουμενος το πρωτο ταξιδι και το αμαξι ανεβαζε θερμοκρασια, το πηγε αντιπροσωπεια και του ειπαν οτι ειχαν ξεχασει να βαλουν τον ιμαντα για να λειτουργει η ψυξη. Το τελευταιο ειναι ασχετο αλλα ωραιο να το ξερεις και να το μοιραζεσαι με τους φιλους σου να γελας.

    • Smartass

      https://uploads.disquscdn.com/images/915f1c5ee4a1316cd2ebee8852ba432405850c1c695ab5917928f59f7f7d6015.jpg Καλά όλα αυτά αλλά τον δράκο δεν είδα να βγαίνει στο παραμύθι. Μήπως βγαίνει αργότερα;;;;;
      Aφού είναι όλοι φίλοι σου γιατί δεν τους προστάτεψες αποτρέποντας τους να αγοράσουν τις μάρκες που αναφέρεις.
      ΤΙ ΣΟΙ ΦΙΛΟΣ ΕΙΣΑΙ ΟΕΟ;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;;

    • Xarhs

      Γτ δε με πιστευεις ομως; Αυτο πρεπει να το αναρωτηθεις. Μετοχες δεν εχω και δεν εχω λογο να λεω ψεματα επισης. Ειναι τοσα πολλα που πραγματικα μοιαζει ψεμα. Πριν μια βδομαδα ο αλλος μου λεει οτι με το σιτροεν ηταν καθε βδομαδα συνεργειο και τελικα αγορασε auris hybrid για αξιοπιστια. Αυτα δεν ειμαι κανας ηλιθιος να βγαινω να τα λεω για να χαιρομαι. Τα λεω γιατι τα ξερω και ειναι αληθεια.

    • Smartass

      Δυστυχώς δεν με πείθεις.
      Ίσως φταίει ότι παντού βλέπεις μόνο την τελειότητα της VAG!!!!!!!!!!!!!!
      Ενώ εγώ αντίθετα βλέπω επαναλαμβανώμενα μοτίβα της VAG!!!!!!!!!
      ;)

    • “Φιλος μου με Yaris καινουριο diesel, για να παρκαρει σε ανηφορα με νορμαλ κλιση οχι γκρεμο, εβγαλε εξω τους επιβατες γτ δεν τραβαγε τ αμαξι ν ανεβει” τι διαβάζουμε εδώ μέσα…πλέον βλέπω οι παλαιότεροι αναγνώστες του autoblog δεν γράφουν και καλά κάνουν έχει ξεφύγει η κατάσταση στα σχόλια

    • GioKak

      True, true…

  • SAMURAI-66

    Ισως και τυπικα το σκανδαλο mitsubishi και μερος αυτης που εξαγοραστηκε απο την nissan να αποτελεσει την κομβικη στιγμη που θα απορροφηθουν μικροτερες εταιρειες απο την toyota στην προσπαθεια τους να επιβιωσουν στον ολο ενα και δυσκολοτερο κοσμο της αγορας.
    Πιθανον και πολυ συντομα να δουμε τον εναγκαλισμο κατω απο την ομπρελα προστασιας του ιαπωνα κολοσσου της mazda και subaru οριστικα με την honda μεχρι τωρα να αποτελει τον ασταθμητο παραγοντα που δεν εχει δειξει ξεκαθαρα της προθεσεις του με ποιους θα κανει το δικο της παιχνιδι.
    Το μοντελο GM-Ford που πρωτες χρονια πριν εκαναν την αρχη μαζευοντας καθε…περιπλανωμενο κατω απο την δικη τους εποπτεια αφηνοντας με εξυπνο τροπο ομως το λογοτυπο τους στην προσπαθεια να συνεχισουν την ιστορια τους να βρει και εδω χωρο να εφαρμοστει.

  • AMG

    Αν είναι να βγουν κερδισμένοι όλοι από αυτό δεν βλέπω το λόγο να μην γίνει,μόνο να μην συνεργαστούν στον σχεδιαστικό τομέα και να βελτιωθεί η καθεμία ξεχωριστά(σε συγκεκριμένα μοντέλα κυρίως). https://uploads.disquscdn.com/images/db7ea68220f6eecd05a1665cc64fae49e74f6ccdc3621ab67f0f4f56f7abe132.png https://uploads.disquscdn.com/images/5602352f27dc9b94064581bd4c52989c3e5ddc143b3a12d47c46c74d199fa5dc.png

  • Anestis Genk

    Οκ δεν ξέρουμε τι ΘΑ γίνει, αλλά αυτό που γίνεται ως τώρα είναι η συμπαραγωγή μικρών μοντέλων με διαφορετικά σήματα.

  • Pablo Gatone

    TOYUKI….JAPAN POWER….XAXAXAXAXA