Η Jaguar παρουσίασε την F-Type στην Αμερική τη οποία την έβαψε στο πορτοκαλί χρώμα Firesand και τις φόρεσε το εξωτερικό πακέτο Design και το “Black” εσωτερικό πακέτο, τα οποία πλέον είναι διαθέσιμα προς παραγγελία.


Παράλληλα ανακοίνωσε ότι το αμερικάνικο promo της F-Type τον αναλαμβάνουν οι διάσημοι αστέρες Damian Lewis, Jordi Molla, Shannyn Sossamon και Lana Del Rey με το σποτ να σκηνοθετείτε από τον Ridley Scott και να βγαίνει στον αέρα στις αρχές του 2013.

Στις σχετικές ειδήσεις η Jaguar ανακοίνωσε ότι άνοιξε την 100στη αντιπροσωπεία στη Κίνα η οποία βρίσκεται στο Πεκίνο. Αναλυτικές λεπτομέρειες για το αυτοκίνητο μπορείς να διαβάσεις εδώ. Περισσότερες λεπτομέρειες μπορείς να βρεις στο δελτίο τύπου που ακολουθεί.

http://www.youtube.com/watch?v=ee0an77JcWA&list=UL

[Πηγή: Jaguar Land Rover]

Δελτίο Τύπου

LA AUTO SHOW: Global and North American Jaguar debuts

Two significant new Jaguars have made their debuts at the Los Angeles Auto Show.

The XFR-S saloon made its global debut at the Show. Unveiled by Adrian Hallmark, Global Brand Director, Jaguar Cars, the XFR-S is the fastest, most powerful and agile sports saloon Jaguar has ever built.

Developed by Jaguar Land Rover’s specialist ETO division, the XFR-S features bespoke powertrain, chassis and body enhancements that enable it to push the performance boundaries. With 550PS from its 5.0-litre supercharged V8 engine driving through an eight-speed Quickshift transmission, the XFR-S is capable of reaching 60mph in just 4.4-seconds before going on to an electronically limited top speed of 186mph.

On unveiling the car Adrian Hallmark commented:”Sporting character is evident in all Jaguar saloons. In the XFR-S that character has been amplified, the result being a truly engaging car with a combination of technical innovation, assertive design and staggering performance that will satisfy the most demanding of drivers.”

Making its North American debut at the show was the F-TYPE – Jaguar’s all-new two-seater sports car. Seen for the first time with special-order Firesand paintwork and equipped with optional ‘Design’ and both exterior and interior ‘black’ packs, this individual F-TYPE – a V6 S model – demonstrates the range of personalisation options that are available for customers.

Ian Callum, Director of Design, Jaguar, commented:”For me, good automotive design should be about creating excitement, so being here in LA to witness the positive reaction to both the XFR-S and F-TYPE – two highly distinctive performance cars – is very satisfying.”

F-TYPE:Launched at this year’s Paris Auto Show, the all-aluminium F-TYPErepresents a return to Jaguar’s heartland: a two-seater, convertible sports car focused on performance, agility and driver involvement. Three models are available – F-TYPE, F-TYPE S and the F-TYPE V8 S. They are powered respectively by Jaguar’s new 3.0-litre V6 supercharged petrol engine in 340PS and 380PS outputs and its 5.0-litre V8 supercharged petrol producing 495PS.

The F-TYPE ‘Design’ pack features body-coloured side sill extensions, front aero splitter and a gloss black colour-keyed rear valance (V6 models only).

The exterior ‘Black’ pack is available with Firesand, Ultimate Black, Polaris White, Italian Racing Red, Rhodium Silver and Satellite Grey body colours and adds gloss black finishes to items including the front grille surround, side power vents and roll hoops (additions vary depending on the F-TYPE derivative).

The interior ‘Black’ pack adds a flat-bottomed Sports steering wheel with black trim finisher, gloss black vent surrounds, gloss black door switch surrounds and gloss black instrument cluster dial rings.

ETO: The XFR-S is the latest car developed by Jaguar Land Rover’s specialist ETO division. The division is responsible for extending the Jaguar and Land Rover brands with a series of ‘special edition’ models as well as a range of personalisation options allowing owners to tailor their cars.

The designers and engineers in ETO work alongside the JLR Product Development teams on future products with a focus on offering additional luxury, performance and capability, exploring different facets of the brands’ personalities. Previous Jaguar models developed by ETO include the XKR-S and the XJ Ultimate.

Jaguar reveals casting for Ridley Scott Associates’ short feature film “Desire” at the US debut event for new F-TYPE

JAGUAR REVEALS CASTING FOR RIDLEY SCOTT ASSOCIATES’ SHORT FEATURE FILM ‘DESIRE’ AT THE US DEBUT EVENT FOR NEW F-TYPE

Tonight, Jaguar announced that Award winning British Actor Damian Lewis will play the lead in a short feature film called ‘Desire’ for luxury car brand Jaguar. Actors Jordi Molla and Shannyn Sossamon have also been cast in lead roles in the film. Inspired by the Jaguar F-TYPE, the casting announcement was made at an exclusive pre LA Motor Show event hosted by Jaguar Land Rover at Paramount Studios, LA.

  • Golden Globe nominee and Emmy Award winning actor, Damian Lewis, to take the lead in a short feature film, created by Jaguar in association withRidley Scott Associatesand to be released early 2013.
  • Jordi Mollanamed as the villain in the short film.
  • American actor, Shannyn Sossamon, to play lead female role.
  • The short film is to be filmed on location in the Chilean desert at the beginning of December.
  • Jaguar will invite viewers to follow the filming of ‘Desire’ with a rare insiders view of the set and filming process throughout this unique production.
  • The soundtrack to the film has been written by singer songwriter Lana Del Rey. The exclusive track named ‘Burning Desire’, was inspired by the Jaguar F-TYPE.
  • The F-TYPE is the first two-seater sports car from Jaguar since the iconic E-type was launched 50 years ago.

Jaguar tonight revealed the F-TYPE sports car to 350 VIPs ahead of its US debut at tomorrow’s LA Auto Show. The car made its dynamic entrance at Paramount Studios on a road built over the famous studio’s sunken water tank against a vast 50 metre projected infinity back drop used in many Hollywood films.

Damian was not the only cast member in attendance at the event, his ‘Desire’ co-star, American actor, Shannyn Sossamon, was also present. Additionally, guests were treated to the premier of a trailer teaser for the movie (View it here at www.ftype.com/desire), which will be filmed in Chile over a five day shoot next week.

The film tells the story of Clark (Lewis), who delivers cars for a living, running into trouble after a chance encounter with a mysterious, young woman (Sossamon) in the middle of a lawless desert. Directed by Adam Smith, this is a story of betrayal, retribution, passion and greed.

Damian Lewis commented:

“When Jaguar approached me about the F-TYPE Desire film I was really intrigued. I then got to read the script and decided it was definitely a project I wanted to be a part of. Working with the director Adam Smith from Ridley Scott Associates, it promises to be an adventure. Jaguar cars have played some iconic roles in film for many years and I’m looking forward to being the first to drive the F-TYPE in film”.

Over the coming weeks, Jaguar will release exclusive content from the set itself in Chile’s Atacama Desert. This will give viewers the chance to get behind the scenes and really feel part of the production.

Kai Lu Hsiung, Managing Director, Ridley Scott Associates comments:

“We are hugely excited to be collaborating with Jaguar on this project, and to be working with such a fantastic cast.

Film sets have traditionally kept viewers out, but through crafted updates and content we will welcome them onto the set in an unprecedented way, from the shoot in early December through to the launch of the film in March. We want viewers to see how the process unfolds through our eyes and to be a part of it alongside us”.

Throughout the project Jaguar will be employing innovative techniques to share the film set experience and mastery with their audience. From using button hole cameras attached to the cast and crew; gaining insight from stunt coordinators and wardrobe; to setting up mobile Go Pro cameras on helicopters and cars to provide unique views from the set that viewers would never otherwise see.

Adrian Hallmark, Global Brand Director, Jaguar comments:

“The parallels between the world class creativity and technical capability that led to the creation of F-TYPE, and the unique collaboration between Ridley Scott Associates and Emmy award winner Damian Lewis are self-evident.

Jaguar is synonymous with some of the most iconic moments in cinematic history, and we’re excited about reigniting this powerful combination through a British led, world class artistic project. Our aim is to craft the most visionary and highest quality filmic product ever created in conjunction with a brand, as a platform for our most important product launch in 50 years – the F-TYPE Jaguar”.

The new Jaguar F-TYPE represents a return to the company’s heartland: a two-seater, convertible sports car focused on delivering performance, agility and maximum driver reward. The F-TYPE is a continuation of a sporting bloodline that stretches back more than 75 years and encompasses some of the most beautiful, thrilling and desirable cars ever built, including the iconic E-type.

To find out more about ‘Desire’ please visit;

www.ftype.com/desire

Jaguar F-TYPE

The focus on driver involvement and sporting performance in the F-TYPE is emphasised by the ‘one plus one’ layout of the asymmetric cabin. This is evidenced by the grab handle, which sweeps down the centre console on the passenger side, delineating it from the driver’s position.

Taking inspiration from cockpits of fighter airplanes, the controls are ergonomically grouped by function. Further aeronautical inspiration can be found in the joystick-shaped SportShift selector controlling the eight-speed transmission. The air vents on top of the dashboard will only deploy when instructed to by either the driver or complex control algorithms, staying tucked discreetly out of sight in other circumstances.

Aluminium forms a great part of Jaguar’s commitment to sustainability with more than half the content of the car coming from recycled metal. In addition, the F-TYPE’s structure is exclusively riveted and bonded – this manufacturing process emits up to 80 per cent less CO2 compared to that from welding a comparable steel structure. Jaguar is also rolling out its closed-loop recycling system to its suppliers, ensuring all offcuts of metal from the manufacturing process are reused.

Adrian Hallmark, Global Brand Director, Jaguar comments: “Jaguar is a founder member of the sports car segment with a rich sporting bloodline stretching over 75 years, and in the F-TYPE we’ve reignited that flame. The F-TYPE isn’t designed to be like anyone else’s sports car. It’s a Jaguar sports car – ultra-precise, powerful, sensual and, most of all, it feels alive.”

 JAGUAR LAND ROVER OPENS ITS 100TH DEALER IN CHINA

Chinese dealer network has grown by almost 200 per cent since 2010 China is one of Jaguar Land Rover’s leading export markets

Beijing: Jaguar Land Rover has opened its 100th operational dealership in China. The Beijing Changjiushida 4S Center is located in central Beijing, and features a state-of-the art repair centre alongside its impressive showroom facilities. Operated by the Changjiu Group, it will employ 110 people.

Jaguar Land Rover has increased its dealer network in China by almost 200 per cent since 2010. It has invested in its infrastructure in China to support its growing dealer network with three training centres; three Land Rover Experience centres and five parts distribution centres.

Phil Popham, Global Sales Operations Director for Jaguar Land Rover, said: “Jaguar Land Rover has ambitious plans for growth and as well as developing our global manufacturing footprint, we are investing in our global sales and service infrastructure, to enhance the experience our customers have of our brands. Our dealer partners have also invested more than £1bn in the Jaguar Land Rover franchise since 2008, creating a global dealer network of more than 2,700 which will help us realise the global potential of our brands in the future.”

At the 100th dealership’s opening ceremony, Bob Grace, President of Jaguar Land Rover China said:“The opening of the Beijing Changjiushida 4S Centre represents the 100th addition to our nationwide network of dealer partners and a significant mark of our China success.”

“Our strategy has focused on bringing Chinese consumers the very best and latest new cars, tailored to meet their requirements. We want to bring these vehicles to customers throughout China.”

China is one of Jaguar Land Rover’s leading export markets with over 57,000 vehicles sold in the country during the first ten months of this year. This represents an increase of 75 per cent when compared to the same period last year.

Last week, the Jaguar F-TYPE and the all-new Range Rover were launched in China at the Guangzhou Motor Show.