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Η BMW παρουσιάζει τα νέα της ποδήλατα τα οποία θα είναι διαθέσιμα από τον Μάρτιο είτε μέσω του bmw-shop.com είτε μέσω των επίσημων αντιπροσώπων.

Για το 2014, η BMW μαζί με την DesignworksUSA ετοίμασε νέας σχεδίασης ποδήλατα τα οποία εξοπλίζονται με περιφερειακά της Shimano και της Suntour. Το BMW Cruise Bike κοστίζει €949, το BMW Cruise M Bike €1.099, το BMW Trekking Bike €1.149, το All Mountain €2.995 και το BMW Cruise e-Bike €2.799.

[Πηγή: BMW]

Δελτίο Τύπου

BMW launches new bike collection.

Munich. BMW is set to launch its latest generation of bikes in spring 2014. With an innovative frame design and specialist expertise in automotive engineering, the Munich-based car manufacturer is well positioned to continue its success and consolidate its excellent reputation in the bicycle sector.

Clear-cut design meets pioneering technology.

Like all vehicles produced by the BMW Group, the 2014 bicycle collection meets top standards in quality and design. The design of this new third-generation frame gives the bicycle’s functional geometric shape a stylish and dynamic look. The signature feature of the bikes in the collection is the “bull neck” on the front of the top tube. The frame is reminiscent of a motorbike, tracing the outline of the tank. Another enhancement is the third generation bikes’ seamless design. The welding lines are smooth and all cables run inside the frame. The bold colour contrasts and subtle branding further complement the clear-cut design by DesignworksUSA, a wholly owned subsidiary of the BMW Group. “Our main aim in designing the 2014 bike collection was to harmonise BMW’s distinctive style with customer expectations and produce a recognisable product family,” says Evgueni Maslov, Senior Designer at DesignworksUSA.

The 2014 collection is not just innovative in terms of its design, it also includes a range of new technical features. Alongside innovations by BMW itself, the new models are fitted with components by top manufacturers like Shimano and Suntour. The hydroformed frame is robust and light, guaranteeing optimal efficiency by ensuring maximum power transfer with minimum effort.

The new bike collection includes the BMW Cruise Bike, a new sporty version of the M Bike, the Cruise e-bike, and the comfortable and functional all-rounder, the BMW Trekking Bike.

The story behind the current bike collection.

BMW has been building innovative high-quality bikes for the past 60 years and has been a trailblazer in the industry on more than one occasion. In the 1950s BMW produced its first bicycle made of aluminium, a material that would only become popular in the industry around 30 years later. BMW engineers also played a decisive role in developing the suspension fork when they applied the design of a motorbike suspension fork to a mountain bike. The folding mechanism used on the BMW G Bike at the turn of the millennium also proved to be a pioneering development in the industry. The frames designed by DesignworksUSA for the second and now for the third generation of BMW bike collections are bold design statements.

The BMW bike collection 2014 and accessories will be available online at www.bmw-shop.com and from selected BMW dealers from March.

Retail price (Germany): BMW Cruise Bike: 949.00 € BMW Cruise M Bike: 1,099.00 € BMW Trekking Bike: 1,149.00 € All Mountain: 2,995.00 € BMW Cruise e-Bike: 2,799.00 €

Longer range, new design. BMW launches its 2014 Cruise e-bike. Munich. Following the successful launch of its first electric bike in spring 2013, BMW is proud to present its new electric model: the 2014 BMW Cruise e-bike. Not only has the frame been redesigned – many of the technical components of the pedelec, which forms part of the third generation of BMW bicycles, have been upgraded. Combining 60 years of BMW bicycle manufacturing expertise with outstanding components by renowned partner organisations, the BMW Cruise e-bike is rounded off by modern design by DesignworksUSA. Powered by a mid-engine for sporty cycling fun. The 2014 BMW Cruise e-bike is the perfect vehicle for people who live in big cities and for those who enjoy exercising in their free time. The powerful 250-watt Bosch engine helps the rider reach up to 25 kilometres per hour on demand. It adapts to the rider’s pedalling power, thus making it possible to select the right sort of cycling assistance for any type of road surface. Three sensors accurately measure speed, pedalling frequency and torque 1,000 times per second, thus calculating the exact level of assistance needed. The mid-engine can boost the rider’s own power by up to 225 percent, while the steering wheel display unit makes it easy to regulate the engine power. At 400 watt-hours, the battery provides a long range. Depending on which setting the rider selects, the engine has a range of around 100 kilometres. The remaining range is constantly calculated during the trip and shown on the display. It takes around 3½ hours to fully charge the battery. Using the fast-charging mode, the battery can be recharged to 50 percent in just 90 minutes. The battery can be installed and removed easily using a key, so it can be recharged flexibly in various places. The design – a “bull-neck” frame and a pattern of stars. The long range and high-performance engine are not the only impressive features of the 2014 BMW Cruise e-bike – its streamlined, powerful design is another bonus. The new frame was developed by DesignworksUSA and is manufactured with hydroforming technology. “We developed a design that combines BMW’s distinctive style and bicycle manufacturing experience with the world of e-mobility. ”The ‘bull neck’ on the upper tube in the front part of the frame means that the BMW Cruise e-bike seems to be raring to go even when it is standing still is therefore more powerfully dynamic than has been the case so far for e-bikes,” Evgueni Maslov, Senior Designer DesignworksUSA, says. The bicycle also has eye-catching design elements, such as the white pattern of stars and the wheel rims with their striking lacing design, which underline its light weight and aesthetics. High-quality components for relaxed cycling.

As is the case for all bicycles in its collection, BMW uses outstanding components in the 2014 Cruise e-bike. Thanks to its nail-proof tyres, the e-bike has no problem dealing with broken glass, sharp stones or other jagged elements. Hydraulic front and rear disc brakes make cycling safe, no matter what the speed. The reliable ten-gear Shimano derailleur and the suspension fork featuring a 75 mm spring deflection and a locking function round off the cycling experience. The reflective strips on the tyres and the hub dynamo lighting provide added safety. The 2014 BMW Cruise e-bike weighs 22 kilos and conforms with the German Road Traffic Licensing Regulations. As the BMW Cruise e-bike is a pedelec under German law, it does not need a licence plate and cyclists do not have to wear a helmet. The BMW Cruise e-bike will be available from selected BMW dealers from March 2014.