H Jackson αντικαθιστά τον Fréderic Banzet, ο οποίος θα λάβει τον ρόλο του FFP (Société Foncière, Financière et de Participations), μέτοχο της PSA, με την βρετανίδα να αναλαμβάνει τα ηνία της Γαλλικής εταιρίας από την 1η Ιουνίου. H Jackson έχει 35 χρόνια καριέρας στον τομέα του αυτοκινήτου, ενώ προσφέρει τις υπηρεσίες της στη Citroen από το 2005. Θα αναλάβει την Γαλλική εταιρία, την περίοδο που αυτή θέλει να ανακάμψει, και θα αναφέρεται στον Carlos Tavares, CEO της PSA.
Στις σχετικές ειδήσεις ο Yves Bonnefont αναλαμβάνει τα ηνία του DS Brand.
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LINDA JACKSON APPOINTED CEO FOR THE CITROËN BRAND
Linda Jackson, Managing Director – Citroën UK & Ireland, has been appointed CEO for the Citroën brand with effect from 1 June, 2014. Linda will replace Fréderic Banzet who is taking up a senior role in FFP (Société Foncière, Financière et de Participations)*.
Linda has over 35 years’ experience in the motor industry in a variety of financial and commercial roles, and has held the position of Managing Director of Citroën in the UK since 2010.
Also effective on 1 June, Yves Bonnefont is appointed CEO for the DS brand to accelerate the development of DS as a premium brand in its own right. Yves is currently Director of Strategy for the Group and deputy CEO for the Citroën brand.
Linda Jackson and Yves Bonnefont will be responsible for implementing the “Back in the Race” strategic plan for their respective entities and will be members of the Executive Committee reporting directly to Carlos Tavares.
A further announcement concerning Linda Jackson’s replacement in the UK will be made in due course.
APPOINTMENT OF LINDA JACKSON AS CEO OF THE CITROËN BRAND AND YVES BONNEFONT AS CEO OF THE DS BRAND
Effective 1 June 2014 Linda Jackson will take over as CEO of the Citroën brand and Yves Bonnefont as CEO of the DS brand.
Linda Jackson has been appointed CEO of the Citroën brand with effect from 1 June 2014. Ms Jackson, who has more than 35 years’ experience in the motor industry in a variety of financial and commercial positions, is currently Managing Director of Citroën in the United Kingdom and Ireland.
Also effective 1 June 2014, Yves Bonnefont will become CEO of the DS brand to boost the development of DS as a premium brand in its own right. Mr Bonnefont is currently Director of Strategy for the Group and Deputy CEO of the Citroën brand.
Commenting on the appointments, Frédéric Banzet, CEO of the Citroën brand since June 2009, said: “We currently face two strategic challenges: to continue building and accelerating the success of the DS, and to deploy the new positioning of the Citroën brand worldwide. We will do this by making DS a brand in its own right, under the leadership of Yves Bonnefont, who played a key role in differentiating the brands. The renewal of the Citroën brand will be driven by Linda Jackson, who has already addressed a number of challenges in the automotive industry. So, after five years at the head of Citroën, I am proud to be handing over to Linda Jackson and Yves Bonnefont, who both share the same experience and the passion for all things automotive”.
Frédéric Banzet will be joining the senior management team at FFP.