Η Citroen παρουσιάζει το DS 5LS [w/video]

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Citroen DS 5LS (1)

Αυτό είναι το Citroen DS 5LS, το νέο αυτοκίνητο της Γαλλικής αυτοκινητοβιομηχανίας το οποίο θα πωλείται αποκλειστικά στην αγορά της Κίνας από τον ερχόμενο Μάρτιο.

Σχεδιαστικά δανείζεται αρκετά στοιχεία από το πρωτότυπο Wild Rubis, διαθέτοντας μπούμερανγκ φώτα ημέρας, γρίλια που προεκτείνεται μέχρι μέσα στα φωτιστικά σώματα, αρκετές χρωμιομένες λεπτομέρειες και LED πίσω φωτιστικά σώματα.

Citroen DS 5LS (6)

Στο εσωτερικό η Citroen έχει τοποθετήσει υψηλής ποιότητας υλικά. Ξεχωρίζουν οι ημι-ανιλίνης δερμάτινες επενδύσεις, τα ξύλινα και μεταλλικά διακοσμητικά, το premium ηχοσύστημα, τα μπροστά καθίσματα με λειτουργία μασάζ, τα ανακλινόμενα πίσω καθίσματα, το keyless σύστημα, το σύστημα ενημέρωσης και ψυχαγωγίας για τους πίσω επιβάτες και ο ιονιστής.

Έχει μήκος 4,7 μέτρα, πλάτος 1,84 μέτρα και ύψος 1,5 μέτρα. Θα παράγεται στο εργοστάσιο στο Shenzhen της Κίνας με την έναρξη του να έχει προγραμματιστεί για το Μάρτιο του 2014.

Μηχανικά εξοπλίζεται με δύο κινητήρες στις εκδόσεις THP 160 and THP 200 οι οποίοι και συνδυάζονται με 6-τάχυτο αυτόματο κιβώτιο.

[Πηγή: Citroen]

[learn_more caption=”Δελτίο Τύπου”]

CITROËN UNVEILS THE LATEST ADDITION TO DS LINE: DS 5LS

  • Citroën unveils DS 5LS for Chinese market
  • Set to be a key player in the expansion of the DS brand, DS 5LS is a luxury saloon model
  • Comfort and styling are key, as DS 5LS boasts new DS 1955-inspired front end

Citroën has today unveiled the latest addition to its DS line – DS 5LS. Presented to the international press at the Carrousel du Louvre, one of Paris’s most iconic landmarks, DS 5LS is a luxury saloon which will go on sale in China in March 2014.

The second DS model to be produced at the Chinese Shenzhen plant, DS 5LS marks a further step in the development of the DS brand in this key market, as well as being a major factor in DS line’s on-going international expansion.

Elegant and sophisticated in terms of styling and lines (L: 4.70m x W: 1.84m x H: 1.50m), DS 5LS features all the hallmarks of the DS range, with some new additions.

The luxury saloon introduces DS’s new front end – a design inspired by the Numero 9 and Wild Rubis concept cars. This, together with a prestigious, sculpted grille, named ‘DS Wings’ – a nod to DS of 1955 – and boomerang-shaped Daytime Running Lights, creates a dynamic and distinctive look.

The profile of DS 5LS is both understated and refined; it boasts an elegant silhouette, thanks to a signature chrome side trim, extending from the windows to the boot. This chrome trim traces a subtle shark fin shape across the rear side panel, a typical style feature of DS models.

The dynamism of DS 5LS is further enhanced by a wide-track stance, combined with large wheels. Unique LED lamps, which offer a 3D accent thanks to a chrome ring inset within the glass, add to the saloon’s striking rear end.

Sophistication is the theme within the cabin, with an emphasis on luxury materials, such as metal, wood and leather. DS 5LS features quality leather fittings throughout the cabin to ensure a pleasurable driving experience for driver and passengers alike and this is highlighted by the “watch strap” design of the seats – a signature feature of DS models and a perfect illustration of quality French craftsmanship.

DS 5LS is as comfortable as it is stylish; boasting the longest wheelbase in the C segment (2.71m), the luxury saloon is a class leader in on-board comfort. With massaging front seats, airliner-style headrests, rear seats inclined at a 29° angle, an air ioniser and an advanced stereo system, driver and passenger comfort is paramount.

The Chinese-built model also contributes to an easier driving experience, with keyless access and start, blind spot monitoring, front and rear parking sensors and a reversing camera, as well as a complete range of multimedia systems.

DS 5LS incorporates the latest technologies, including engines like the THP 160 and THP 200 which feature sequential direct injection, fed by a high-pressure pump, as well as Twin Scroll turbo compressors. Paired with a six-speed automatic gearbox, these engines deliver excellent performance to complement the styling of DS 5LS.

DS 5LS will be available in nine body colours, including Nocciola Brown, an original colour with subtle, shimmering highlights.

A standalone brand in China with a network of more than 50 DS Stores, DS line is set to continue its expansion in the territory. Following on from the production of DS5 and the new DS5 LS at Shenzhen, a new locally-produced SUV is also expected to be brought out in China next year.

CITROËN UNVEILS A NEW DS: THE DS 5LS

On 19 December, CITROËN unveiled its latest creation at the Carrousel du Louvre, one of Paris’ most emblematic venues, at an event attended by Chinese journalists and the international press: the DS 5LS. This luxury saloon produced at the Shenzhen plant in China is a further step in the development of the DS brand in that country. The DS 5LS harmoniously weds the volume and space of segment styling cues with the sophistication, style and power typical of a DS. This new model, which will go on sale in China in March 2014, will be a major driver of DS’s on-going international development.

A powerful and refined saloon The forceful yet sophisticated lines of the DS 5LS (L: 4.70m x W: 1.84m x H: 1.50m) show off the sensuous, seductive volumes and curves that are the hallmark of the DS universe. The DS 5LS introduces the DS’s new front end, inspired by the Numéro 9 and Wild Rubis concept cars. It features a prestige, sculpted grille called “DS Wings”, a nod to the DS of 1955 that takes its name from the two chrome wings connecting the headlights. Together, these elements form a taut arc that gives the front end a dynamic, modern look. The DS emblem is displayed in the uniquely designed radiator grille.

The boomerang-shaped DRLs put a distinctive finishing touch to this original front end, which allies force with sophistication. Signature chrome side trim extending from the windows to the boot highlights the strength and personality of the car’s silhouette while adding elegance and refinement. The chrome traces a subtle shark’s fin shape across the rear side panel, a typical style feature of DS models. The wide-track stance combined with large wheels adds further vitality to the dynamic styling of the DS 5LS. A distinctive feature of the powerful, sculptural rear end are the unique LED lamps, with the chrome ring set in the glass giving a 3D accent to the lighting functions. To enhance the exterior design of the DS 5LS, nine body colours are available, including Nocciola Brown, an original colour with shimmering but subtle highlights.

Inside the car, the sophisticated tone of design is expressed in a unique driving position catering to the driver. The emphasis is on luxurious, authentic materials such as metal, wood and semi-aniline leather. The passengers in this premium saloon ride in spacious, stylish surroundings, enhanced by the quality leather fittings found throughout the cabin, all the way to the dashboard. The leather, until now found only in luxury brands, is highlighted by the “watch bracelet” design of the seats, a signature feature of the DS models and a perfect illustration of fine French craftsmanship.

Advanced technology The DS 5LS incorporates the latest technologies, with engines like the THP 160 and THP 200 with sequential direct injection fed by a high-pressure pump, and Twin Scroll turbo compressors. These engines are paired with a 6-speed automatic gearbox. High standards of comfort The DS 5LS is also a leader in its segment when it comes to onboard comfort, with the longest wheelbase in the C segment (2.71 m), seats designed for exceptional comfort (massaging front seats, back seats inclined at a 29° angle, airliner-style headrests), purified air (air ioniser), acoustic pleasure (e.g. the Arkamys system, Denon hi-fi), equipment to make getting on the road and driving easier (keyless access and start, blind spot monitoring, front and back parking sensors, reversing camera, etc.) and a complete range of multimedia systems (colour touchscreen, DVD player, emergency call, and more). A new product to drive the DS offensive in China DS is a fully-fledged brand in China, a brand whose distinctive character is given full expression by the DS 5LS. This is the second DS model to be manufactured at the Shenzhen plant in China, after the DS5, which went on sale last 27 September. DS has no intention of stopping now, however, as a new, locally produced model – an SUV – will be brought out in China in 2014. Marketing of the DS is being supported by a network of 50 DS STORES in the country’s largest cities.

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