Η Tesla δεν είναι σαν όλες τις άλλες αυτοκινητοβιομηχανίες. Έχει μια διαφορετική προσέγγιση σε αυτό που λέμε εταιρικό ανταγωνισμό, με τον Elon Musk, τον CEO της να δηλώσει πρόσφατα πως ίσως ανοίξει τις πατέντες ευρεσιτεχνίας της σε άλλες αυτοκινητοβιομηχανίες, ώστε να επιταχυνθεί η έλευση των ηλεκτρικών αυτοκινήτων στην αγορά.
Ο Musk τώρα κάνει ένα βήμα περαιτέρω λέγοντας πως η εταιρία του είναι πρόθυμη να μοιραστεί το δίκτυο Supercharger ταχυφορτιστών της και με άλλες αυτοκινητοβιομηχανίες. Αυτό που ζητά ο Musk από τις άλλες αυτοκινητοβιομηχανίες είναι να προσαρμόσουν τα ηλεκτρικά οχήματά τους με τέτοιο τρόπο ώστε να μπορούν να συνδεθούν στους ταχυφορτιστές της, αλλά και να πληρώνουν κάποιο ποσό σε ετήσια βάση για τα έξοδα συντήρησης του δικτύου ταχυφορτιστών της Tesla. Οι φήμες θέλουν την BMW να είναι πολύ κοντά στο να κλείσει συμφωνία με την Tesla, μιας και στελέχη των δύο εταιριών συναντήθηκαν την Τετάρτη.
Στις σχετικές ειδήσεις, η Tesla παρέδωσε το πρώτο δεξιοτίμονο Model S στην Αγγλία, με τον Elon Musk να δηλώνει πως υπάρχει περίπτωση να δημιουργηθεί εργοστάσιο της Tesla στην Ευρώπη, αλλά μόνο όταν οι πωλήσεις του Model S ξεπεράσουν τις 160.000. Μέχρι σήμερα η Tesla έχει πουλήσει 3.400 Model S στην Ευρώπη.
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All Our Patent Are Belong To You
By Elon Musk, CEO
TAGS: CUSTOMERS / MODEL S /
Yesterday, there was a wall of Tesla patents in the lobby of our Palo Alto headquarters. That is no longer the case. They have been removed, in the spirit of the open source movement, for the advancement of electric vehicle technology.
Tesla Motors was created to accelerate the advent of sustainable transport. If we clear a path to the creation of compelling electric vehicles, but then lay intellectual property landmines behind us to inhibit others, we are acting in a manner contrary to that goal. Tesla will not initiate patent lawsuits against anyone who, in good faith, wants to use our technology.
When I started out with my first company, Zip2, I thought patents were a good thing and worked hard to obtain them. And maybe they were good long ago, but too often these days they serve merely to stifle progress, entrench the positions of giant corporations and enrich those in the legal profession, rather than the actual inventors. After Zip2, when I realized that receiving a patent really just meant that you bought a lottery ticket to a lawsuit, I avoided them whenever possible.
At Tesla, however, we felt compelled to create patents out of concern that the big car companies would copy our technology and then use their massive manufacturing, sales and marketing power to overwhelm Tesla. We couldn’t have been more wrong. The unfortunate reality is the opposite: electric car programs (or programs for any vehicle that doesn’t burn hydrocarbons) at the major manufacturers are small to non-existent, constituting an average of far less than 1% of their total vehicle sales.
At best, the large automakers are producing electric cars with limited range in limited volume. Some produce no zero emission cars at all.
Given that annual new vehicle production is approaching 100 million per year and the global fleet is approximately 2 billion cars, it is impossible for Tesla to build electric cars fast enough to address the carbon crisis. By the same token, it means the market is enormous. Our true competition is not the small trickle of non-Tesla electric cars being produced, but rather the enormous flood of gasoline cars pouring out of the world’s factories every day.
We believe that Tesla, other companies making electric cars, and the world would all benefit from a common, rapidly-evolving technology platform.
Technology leadership is not defined by patents, which history has repeatedly shown to be small protection indeed against a determined competitor, but rather by the ability of a company to attract and motivate the world’s most talented engineers. We believe that applying the open source philosophy to our patents will strengthen rather than diminish Tesla’s position in this regard.
New Model S Has A British Accent
We broke out the champagne on a sunny Saturday in London over the weekend to deliver the first right hand drive Model S’s to customers in the United Kingdom. Tesla CEO Elon Musk was on hand at The Crystal in East London to pass the keys to the first five owners (including Fifty Shades of Grey author E.L. James).
The event also marked the unveiling of the UK’s first Superchargers, located at the same site. We’re just beginning a rapid rollout of Superchargers in the country, but by the end of next year Model S owners will be able to drive the length and breadth of the UK and Ireland relying only on the free-to-use Superchargers for energy, which means they can pack a lunch for the trip and leave their wallets at home.
By the time the majority of our first UK customers get their Model S delivered this year, they’ll already be able to drive from Exeter in the south west of England to Edinburgh in Scotland just on Superchargers. We are also making sure that central London and other large metro areas are well served with conveniently located inner-city Superchargers
Not everyone could make it to London for the special occasion, so we put together this video of a large group of folks looking forward to a future without petrol.
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