Τα βλέμματα του κόσμου της αυτοκίνησης είναι στραμμένα δύο ημέρες τώρα στο Los Angeles, εκεί που διεξάγεται η φετινή έκθεση αυτοκινήτου με την Subaru να ανακοινώνει εκεί ότι πούλησε 6 εκατ. αυτοκίνητα στις Η.Π.Α.
H Subaru βλέπει τις πωλήσεις να αυξάνονται συνεχώς τα τελευταία 5 χρόνια με την Ιαπωνική εταιρία να παρουσιάζει στο Los Angeles το ολοκαίνουργιο Forester.
Παράλληλα η Subaru ανακοίνωσε τις πωλήσεις της για τον Οκτώβριο όπου σε όλο τον κόσμο πούλησε 71.560 αυτοκίνητα (+113,9%) ενώ από την αρχή του έτους έχει πουλήσει 627.419 αυτοκίνητα (+140,3%).
Παράλληλα ανακοίνωσε ότι θα αυξήσει τη παραγωγή της στην Αμερική, από τις 130.000 στις 300.000 έως το 2016.
[Πηγή: Subaru]
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Subaru’s US Sales Hit Six Million Units Milestone
Tokyo, November 29, 2012 – Fuji Heavy Industries Ltd. (FHI) is pleased to announce Subaru of America, Inc. (SOA)* has sold its six millionth vehicle in the United States.
“Subaru has a rich heritage in the U.S. and we are excited to celebrate the six million vehicle milestone,” said Thomas J. Doll, SOA executive vice president and COO. “Not only have we sold six million vehicles in the U.S., but we are selling them at a faster rate than ever. It took us 16 years to reach our first million, but at our current sales rate we will hit our next million in under three years.”
“We have enjoyed more than four decades of sales to loyal and enthusiastic American buyers,” said Doll. “We are also proud that 96 percent of Subaru built in the last ten years are still on the road today. That speaks to the longevity of Subaru vehicles.”
In the U.S. market, Subaru is the only automaker to have five consecutive years of sales increases during 2008-2012. The brand has also shattered its previous annual sales records for the past four years. Subaru broke its 2011 annual sales record in October 2012, with more than two months remaining in the year.
* Subaru of America, Inc. (SOA):
A wholly owned subsidiary of FHI. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru
vehicles in the United States.
Subaru Production, Japan Sales and Export Results for October 2012 (Flash report)
Production
| October 2012 | Jan-Oct 2012 | ||||
|---|---|---|---|---|---|
| units | 2012 vs 2011 | units | 2012 vs 2011 | ||
| Domestic production*1 | Passenger cars | 54,546 | 136.6% | 451,653 | 164.0% |
| Mini cars | 0 | 0.0% | 18,361 | 44.6% | |
| Total | 54,546 | 121.1% | 470,014 | 148.5% | |
| Overseas production*2 | Passenger cars | 17,014 | 95.8% | 157,405 | 120.6% |
| Total | 71,560 | 113.9% | 627,419 | 140.3% | |
*2 Local line-off basis
| Led by strong demand for the Impreza, passenger car production in Japan rose year over year for the 13th consecutive month, marking the highest ever monthly production in Japan. Overseas production dropped for the second month in a row. Global production grew from the previous year for the 13th straight month, setting an all-time monthly production record. |
Japan Sales
| October 2012 | Jan-Oct 2012 | |||
|---|---|---|---|---|
| units | 2012 vs 2011 | units | 2012 vs 2011 | |
| Passenger cars*1 | 8,170 | 141.2% | 84,891 | 136.7% |
| Mini cars*2 | 2,610 | 40.2% | 63,530 | 94.9% |
| Total | 10,780 | 87.8% | 148,421 | 115.0% |
*2 Includes mini trucks
| With strong sales of the Impreza series, passenger car sales in Japan increased from a year ago for the 5th consecutive month. Total Japan sales dropped for the third month in a row. |
Export
| October 2012 | Jan-Oct 2012 | |||
|---|---|---|---|---|
| units | 2012 vs 2011 | units | 2012 vs 2011 | |
| Total | 32,844 | 103.5% | 316,503 | 140.7% |
Led by continued high demand for the Impreza, CBU exports from Japan rose year over year for the 9th straight month.
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