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Σχεδόν το 1 εκατομμύριο πωλήσεις άγγιξε η Subaru το 2015, με την Ιαπωνική αυτοκινητοβιομηχανία να πουλά 7% περισσότερα αυτοκίνητα σε σχέση με το 2014. Συγκεκριμένα πούλησε 978.0000 αυτοκίνητα με την Subaru να βλέπει τις πωλήσεις της σε Η.Π.Α να αυξάνονται κατά 13% (583.000) σε Καναδά 11% (47.000), στη Κίνα να μειώνονται κατά 14% (47.000), και στην Ιαπωνία να υποχωρούν 2% (124.000).

Για το 2016 προβλέπει πως θα πουλήσει για πρώτη φορά περισσότερα από 1 εκατ. αυτοκίνητα. Ο στόχος της Subaru για το 2016 είναι τα 1.033.000 αυτοκίνητα σε όλο το κόσμο.

Δελτίο Τύπου

FHI Announces Production and Retail Sales Plans for CY2016 - Subaru’s Production and Sales to Surpass One Million Units for First Time -

Tokyo, January 18, 2016 – Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, today announced its annual production and retail sales plans for calendar year 2016.

1. Production (Units in Thousands)
2015 Result ’15 vs ’14 2016 Plan ’16 vs ’15
Japan Production 710 +2% 718 +1%
Overseas Production *1 229 +19% 296 +29%
Global Production 939 +6% 1,014 +8%

<Japan Production> Japan production is projected to be 718,000 units. It will be an all-time record for the 4th consecutive year.

<Overseas Production> With production capacity increases to be carried out in 2016, overseas production is projected to grow to 296,000 units. It will be an all-time record for the 3rd consecutive year.

<Global Production> Global production is projected to be 1,014,000 units, surpassing one million for the first time. It will be an all-time record for the 5th consecutive year.

 

2. Retail Sales (Units in Thousands)
2015 Result ’15 vs ’14 2016 Plan ’16 vs ’15
Japan Sales *2 162 -4% 162 +0%
Passenger Cars *3 124 -2% 124 +0%
Overseas Sales 816 +10% 871 +7%
U.S. 583 +13% 615 +6%
Canada 47 +11% 50 +7%
China 47 -14% 50 +6%
Other 139 +5% 156 +11%
Global Sales 978 +7% 1,033 +6%

<Japan Sales> Japan sales are projected to be 162,000 units, maintaining the previous year level.

<Overseas Sales> In prospect of growth in key markets including the U.S. and Canada, overseas sales are projected to be 871,000 units. It will be an all-time record for the 5th consecutive year.

<Global Sales> Global sales are projected to be 1,033,000 units, surpassing one million for the first time. It will be an all-time record for the 5th consecutive year.