ford logo

Η Μπλε Οβάλ εταιρία έκανε γνωστό πως μέσα στο 2014, 23 μοντέλα της θα βγούνε στην αγορά, με τα 16 εξ’αυτών να προορίζεται για την αγορά της Αμερικής. Παρότι δεν τα κατονόμασε, ανάμεσα τους θα βρίσκονται τα MustangTransitTransit Connect και Lincoln MKC.

Για την χωρητικότητα του νέου EcoBoost κινητήρα η Ford δεν έκανε τη παραμικρή αναφορά, συμπληρώνοντας πως θα μαζί με τον νέο κινητήρα θα φέρει στην αγορά νέα συστήματα start/stop και νέες τεχνολογίες υποστήριξης του οδηγού. Μάλιστα πιστεύει πως έως το 2017, το 70% των αυτοκινήτων της θα εξοπλίζεται με σύστημα Start/Stop

[Πηγή: Ford]

Δελτίο Τύπου

FORD TO DRIVE GROWTH IN 2014 WITH ADDITIONAL JOBS, THREE NEW WORLDWIDE PLANTS AND 23 GLOBAL PRODUCT LAUNCHES

  • Ford in 2014 will launch the most vehicles globally in a single year than in more than a century
  • To support its aggressive growth strategy, Ford is set to open two manufacturing facilities in Asia Pacific and one in South America
  • Ford to add more than 5,000 new U.S. jobs – including 3,300 salaried positions – in 2014 on top of more than 14,000 new hires in the past two years to support its growth momentum
  • Two new fuel-efficient EcoBoost® engines added to lineup, boosting total offerings to six
  • Fuel efficiency technologies, such as Auto Start-Stop, will spread to the company’s highest-volume products, covering 70 percent of Ford’s North America volume

Ford Motor Company next year will launch 23 new vehicles to customers around the world, open three more manufacturing facilities and add more than 5,000 new jobs in the United States to meet growing demand for its products.

“Next year, we are embarking on our most ambitious global launch year ever to meet customer demand for our products around the world,” said Raj Nair, group vice president, Ford global product development. “We are investing even more through our One Ford plan to serve more customers, in more segments – and deliver profitable growth.”

The growth in 2014 will come on the heels of a strong year for Ford in 2013. The company saw growth due to having the freshest product lineup in the industry while adding more jobs. Ford expects its global launches next year to more than double those of 2013.

Ford is on pace in 2013 to produce 6 million vehicles, or about 16 vehicles per minute around the world. This momentum is led by Ford Focus, the world’s best-selling single nameplate, which is on track to reach 1.1 million sales this year.

Ford’s gains also are coming from the small utility segment. Globally, utilities are expected to grow at almost twice the rate of the overall industry during the next five years.

In the United States, Ford is the best-selling brand of utility for the third straight year, outpacing its nearest competitor through November by 31 percent. Utility sales are led by Ford Escape, which delivered its best annual sales record this year through November – with still another month left. Escape has sold more than 271,000 units, surpassing in 2013 its record sales year of 261,008 vehicles.

Sales also remain strong for Ford F-Series, which is on track to be the best-selling pickup for 37 years. F-Series sales are up 20 percent through November; Ford expects to sell more than 730,000 F-Series trucks this year.

Ford’s U.S. market share is growing at a faster rate than any of its competitors, rising five-tenths of a percentage point through November. The midsize sedan segment is contributing to these gains, with Ford Fusion selling at record levels and sales up 22 percent this year.

2014: An unprecedented product year in North America Ford Motor Company expects its product momentum to intensify in 2014 with 16 new vehicle launches in North America, including Lincoln. These new vehicles include Ford Mustang, Ford Transit Connect, Ford Transit and Lincoln MKC. In all, Ford expects to have about three times the number of product launches next year in North America than in 2013.

“We saw unprecedented growth in the United States this year, especially in the midsize and utility segments,” said Joe Hinrichs, Ford president of The Americas. “With the addition of 16 new products to our showroom, including Ford Mustang, our momentum continues.”

Production of the all-new Transit will begin in second-quarter 2014 at Ford’s newly retooled Kansas City Assembly Plant. Ford is investing $1.1 billion to retool and expand the facility.

Kansas City Assembly Plant will add more than 2,000 jobs – more than 1,000 of which are new hires – to support high demand for Ford F-150 plus production of the all-new Transit family of commercial vehicles starting next summer.

Global growth in jobs and manufacturing In Asia Pacific Africa, Ford sold its 1 millionth vehicle in October. In the third quarter, Ford’s market share in its fastest-growing region increased six-tenths of a percentage point, to 3.7 percent. In China, the company’s market share grew to a record 4.3 percent in the third quarter, up eight-tenths of a percentage point, reflecting very strong sales of Kuga, EcoSport and Focus.

“Our strategy in Asia Pacific is to serve our customers with even more One Ford products, and to increase our capacity to provide these great products with manufacturing hubs in China, India and ASEAN,” said Dave Schoch, group vice president and president, Ford Asia Pacific. “With more products, plants and people, in 2014 we will take another significant step in the implementation of our Asia Pacific growth plan.”

To support the onslaught of new products, Ford will open three new manufacturing facilities – two of them in Asia Pacific and one in South America.

Next year, Ford is on track to open its Changan Ford Assembly Plant No. 3 and Changan Transmission Plant in Chongqing, China, as well as Camaçari Engine Plant in Brazil. The new Chongqing Assembly Plant will increase the company’s production capacity in China by 300,000 units next year.

“This is the fastest and most aggressive manufacturing expansion the company has undergone in 50 years,” said John Fleming, executive vice president, Ford global manufacturing. “The last time Ford was growing like this, Dwight D. Eisenhower was the U.S. president.”

To fuel this growth, Ford plans to hire more than 6,000 employees in Asia next year, the vast majority of them hourly employees. Similarly, in the United States, Ford expects to create more than 5,000 new jobs, including 3,300 salaried positions, the largest hiring initiative since 2000. In the past two years, the company has created more than 14,000 jobs in North America alone.

More than 80 percent of the new salaried jobs will be technical professionals who work in product development, manufacturing, quality and IT.

More fuel efficiency and driver-assist technologies In 2014, Ford also will continue its major global shift to provide customers with more fuel efficiency technologies.

Ford’s EcoBoost® engine family, which delivers fuel efficiency and performance, adds two new offerings next year – a new 2.3-liter EcoBoost engine and one soon to be named. Ford’s award-winning 1.0-liter EcoBoost engine offered in Ford Fiesta goes on sale in North America for the first time. With a fuel economy rating of 45 mpg highway, Fiesta with the 1.0-liter EcoBoost is the most fuel-efficient non-hybrid vehicle available in America.

Fuel efficiency technologies, such as Auto Start-Stop, also will be offered on more Ford vehicles in North America. The feature is currently available on Ford Fusion. It will spread to Ford’s highest-volume products, covering 70 percent of the company’s North America volume and reflecting progress toward Ford’s Blueprint for Sustainability to increase fuel efficiency.

Similarly, Ford’s success in hybrids – selling more than 80,000 through November – is expected to continue. In 2014, Ford plans to add more than 400 new positions to its powertrain engineering team, including approximately 100 new hybrid and electrified vehicle engineers.

Ford also is expanding its technology offerings, including new driver-assist features such as perpendicular park. These build on Ford’s current leadership in driver-assist technologies, which today include:

Active park assist, which can ease the stress of parallel parking by using sensors and the steering system to guide a vehicle into a parking spot; the driver controls the gas and brake pedals. It is available on 12 Ford models today Lane-Keeping System, which uses a forward-facing camera that can scan the road surface for lane markings. The system can evaluate if the vehicle is drifting out of its lane and then alert the driver by vibrating the steering wheel. If the driver does not respond to the vibrations, the system provides steering torque to nudge the vehicle back toward the center of the lane. The system is available on 11 Ford models today Adaptive cruise control and collision warning with brake support, which uses radar to detect moving vehicles immediately ahead, and can modify cruising speed if necessary. The feature is available on 10 Ford models today Blind Spot Information System, which uses radar sensors in the rear corners that monitor the spaces next to and just behind the vehicle. On the road, these sensors trigger a warning light in the mirror when there is another vehicle in the driver’s blind spot. BLIS® is available on 13 Ford models today

70 PERCENT OF FORD LINEUP TO HAVE AUTO START-STOP BY 2017; FUEL ECONOMY PLANS ACCELERATE

Auto Start-Stop technology to be available on 70 percent of Ford’s North American vehicle lineup by 2017, reflecting progress toward the company’s plan for increasing fuel efficiency across its lineup Ford Auto Start-Stop is an affordable technology that provides a seamless way to increase fuel efficiency as much as 10 percent in city driving Ford fuel economy plans accelerating with rollout of 45-mpg 1.0-liter EcoBoost® Fiesta in 2014, and research into new dynamic cruise control

Ford announced today that Auto Start-Stop will be available on 70 percent of its North American vehicle lineup by 2017.

A major part of the company’s Blueprint for Sustainability, the expansion of Auto Start-Stop comes as the award-winning 1.0-liter EcoBoost® engine is set to go on sale in the 2014 Ford Fiesta. Rated at 45 mpg EPA highway, the new Fiesta is the most fuel-efficient non-hybrid or diesel on the market. Ford is also researching dynamic cruise control, a breakthrough technology that predicts road conditions to optimize fuel economy.

“Simply put, Auto Start-Stop helps customers use less fuel, which is an important component of Ford’s Blueprint for Sustainability,” said Bob Fascetti, vice president, Ford global powertrain. “By making Auto Start-Stop available on more vehicles, we are working to be part of the solution to environmental sustainability with effective, fuel-saving technologies.”

Auto Start-Stop seamlessly turns off the engine when a vehicle stops, while an advanced battery powers vehicle accessories and systems in place of the engine – saving fuel. The engine restarts instantly when the driver begins to release the brake pedal.

Actual fuel savings vary and depend on driving patterns. While average improvement in fuel efficiency equals roughly 3.5 percent, those who drive in heavy traffic – such as congested urban environments – could see fuel efficiency increase by as much as 10 percent. It also provides a meaningful reduction to CO2 emissions that are avoided during long idle times.

Ford has years of experience with Auto Start-Stop via its electrified powertrain hybrid and plug-in hybrid offerings, and the feature is popular on a host of Ford models in Europe. By year-end, Ford expects to sell more than 500,000 vehicles equipped with Auto Start-Stop globally. In the United States, Auto Start-Stop is available on the 2014 Ford Fusion with 1.5-liter EcoBoost.

Milestone in Ford Blueprint for Sustainability The expansion of Auto Start-Stop marks a milestone in Ford’s Blueprint for Sustainability, which includes a range of new technologies to improve vehicle efficiency.

Another milestone is the award-winning 1.0-liter EcoBoost engine that goes on sale in the 2014 Fiesta. Its 45-mpg highway rating is the highest of any non-hybrid, gasoline-powered car in America. The 1.0-liter EcoBoost Fiesta outperforms some competitor diesel and hybrid offerings, while providing the most powerful entry in the subcompact class with an SAE-certified 123 horsepower and 125 lb.-ft. of torque.

Looking to the future of the Blueprint for Sustainability, Ford is also researching dynamic cruise control. The advanced system enhances real-world fuel economy performance through optimized torque control, which minimizes fuel consumption while maximizing powertrain efficiencies.

Dynamic cruise control modifies the driver-selected set speed in response to not only current road conditions, but also to predicted road conditions – all onboard and in real time, with no Internet connection or stored databases. Ford research shows this feature could improve fuel efficiency up to 10 percent, depending on route.

“Think of this as cruise control technology that thinks,” said Dimitar Filev, senior technical leader, Ford research and development. “While this is a research-based technology now, its objective is to think fuel economy first.”

Other fuel-saving technologies developed under the plan available on Ford vehicles today include:

100 percent use of electric power-assisted steering, which improves fuel efficiency by 3 percent to 5 percent Six-speed automatic transmissions are now fully deployed across the lineup; six-speed transmissions improve fuel efficiency by 4 percent to 6 percent EcoBoost engines are now offered as an option on 90 percent of Ford vehicles, delivering better fuel efficiency with great power compared with traditional gasoline engines The result is many Ford Motor Company vehicles lead in fuel efficiency compared with their Toyota competitors:

Ford C-MAX Hybrid, at 43 mpg city and 43 mpg highway, beats Toyota Prius v by 1 mpg in the compact hybrid utility segment Ford C-MAX Energi plug-in hybrid and Fusion Energi plug-in hybrid, both with 100 MPGe combined, beat Toyota Prius Plug-in by 5 MPGe in the plug-in hybrid segment Ford Fiesta with 1.0-liter EcoBoost, at 45 mpg highway, beats Toyota Yaris by 8 mpg (Fiesta also beats Honda Fit by 12 mpg) Toyota does not offer a competitor to Ford Focus Electric and its 110 MPGe city rating Ford Fusion 1.6-liter EcoBoost, at 37 mpg highway, beats Toyota Camry by 2 mpg in the midsize sedan segment Ford Fusion Hybrid, at 47 mpg highway, tops Toyota Camry Hybrid by 9 mpg in the midsize hybrid sedan segment Ford Taurus 2.0-liter EcoBoost, at 32 mpg highway, beats Toyota Avalon by 1 mpg in the full-size sedan segment Ford Escape 1.6-liter EcoBoost, at 33 mpg highway, beats Toyota RAV-4 by 5 mpg in the small crossover segment Ford Explorer 2.0-liter EcoBoost, at 28 mpg highway, beats Toyota Highlander by 3 mpg in the midsize crossover segment Ford Expedition, at 20 mpg highway, beats Toyota Sequoia by 2 mpg in the full-size SUV segment Ford Edge 2.0-liter EcoBoost, at 30 mpg highway, beats Toyota Venza by 4 mpg in the midsize crossover segment Ford F-150 3.5-liter EcoBoost, at 22 mpg highway, beats Toyota Tundra by 2 mpg in the full-size pickup truck segment