H Ferrari ανακοίνωσε ότι θα ξεκινήσει μια on-line δημοπρασία μέσω του ferraristore.com την επόμενη εβδομάδα, όπου όλα τα έσοδα θα πάνε στις οικογένειες των θυμάτων των σεισμών. Στη δημοπρασία θα πουληθούν μια 599XX Evo, η οποία έχει αρχική τιμή 1.3 εκατ. ευρώ, ένας V8 κινητήρας από ένα μονοθέσιο της F1, στολές και κράνη των Fernando Alonso και Felipe Massa, ρολόγια, καθώς και πολλά αναμνηστικά αντικείμενα από τα αγωνιστικά αυτοκίνητα των περασμένων σαιζόν.
Η Ferrari προχώρησε στη κίνηση αυτή, αφού με το που έγινε γνωστή η είδηση του σεισμού στην Ιταλία, αρκετοί από τους πελάτες και από τους συλλέκτες της Ferrari, επικοινώνησαν μαζί της, ώστε να βοηθήσουν τους πληγέντες.
[Πηγή: Ferrari]
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FERRARI: AN ON-LINE AUCTION FOR THE FAMILIES OF THE VICTIMS OF THE EARTHQUAKES
Maranello, 31 May 2012 – Ferrari will open an international on-line auction to raise funds for the families of the victims of the earthquakes that have rocked the Emilia-Romagna region since the 20th of May.
In the days leading up to the auction next week, www.ferraristore.com will dedicate a section to this important initiative which sets out to contribute significant sums to those families who have lost loved ones.
The auction will include important and rare items, such as a 599XX Evo, the extreme, non-homologated sports berlinetta with a commercial value of €1.3 million. This extreme sports car incorporates the very best of Ferrari technology, the result of on-going Research and Development activities in the GT division and advanced experimentation in F1. The 599 XX Evo features a package of performance-enhancing technical features for the exclusive, dedicated track-based research and development programme for the 2012-2013 seasons.
There will also be a strong Formula 1 theme, starting with a V8 engine along with racing suits and helmets donated by the Scuderia’s drivers, Fernando Alonso and Felipe Massa, as well as numerous items of memorabilia from the works racing cars from past seasons.
Also featuring in the auction will be a selection from the Ferrari Store, including Prancing Horse watches.
As soon as news about the earthquakes came out, Ferrari clients and collectors from around the world spontaneously contacted the Maranello headquarters to offer their contributions. Once again the generosity of Ferrari’s enthusiasts will enable the company to provide support to those most hit by the tragedy. A demonstration of solidarity that, in recent years, has contributed to the reconstruction in Abruzzo after the earthquake, as well as the building of two after-school facilities in Ishinomaki in Japan after last year’s disaster for which Ferrari contributed over 80 million Japanese yen.
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