Όταν όλες οι εταιρίες έχουν κέντρα δοκιμών στο Nürburgring, αν θέλεις και εσύ να γίνεις ανταγωνιστικός πρέπει να ετοιμάσεις και εσύ ένα τέτοιο. Έτσι η Hyundai ανακοίνωσε ότι θα επενδύσει 5,5 εκατ. ευρώ έτσι ώστε να κατασκευάσει το δικό της κέντρο δοκιμών στη Πράσινη Κόλαση. Το κτίριο θα έχει έκταση 3.050 τ.μ και εκεί η Κορεατική εταιρία θα βελτιώνει όλα τα μοντέλα της.
HYUNDAI BUILDING NEW VEHICLE TEST CENTRE AT NÜRBURGRING
- £4.5m (€5.5m) investment demonstrates Hyundai’s commitment to Europe
- All new Hyundai vehicles to be tested at the world’s most famous race track
- New facility will further enhance product quality and performance
Hyundai has revealed plans for a new vehicle test centre, situated at the famous Nürburgring track in Germany –with construction well underway. The new facility, which represents a £4.5m (€5.5m) investment, reaffirms the brand’s commitment to developing its credentials as a top European carmaker.
Tests carried out at the new facility will be used by engineers at the company’s existing R&D centre in Rüsselsheim, Germany, to improve the quality and driving performance of Hyundai’s European-designed vehicles. In 2012, almost 95% of the 444,000 Hyundai cars sold in Europe were designed, engineered and tested in Rüsselsheim, including the best-sellers i30, ix35 and i40.
Allan Rushforth, Senior Vice President and COO of Hyundai Motor Europe, said: “The new Hyundai test centre at Nürburgring is an expression of our intention to focus on improving the customer experience of our vehicles, such as ride and handling – an important consideration for European drivers. The new centre represents a significant investment, and one we expect will significantly contribute to enhancing the perception of the Hyundai brand and our key competitive competence in Europe.”
The 3,050m² building’s location was chosen for its direct access to the famous race track, dubbed ‘The Green Hell’ due to its challenging nature. Just as with Hyundai’s re-entry into the WRC series, track-testing at Nürburgring will enable Hyundai to develop the driving dynamics, reliability and durability of its vehicles.