vw golf (2)

Για ακόμη μια χρονιά, για πέμπτη συνεχόμενη, σύμφωνα με τα στοιχεία της Jato Dynamics, το Volkswagen Golf παρέμεινε το best seller αυτοκίνητο της Ευρωπαϊκής αγοράς.

jato 2015 sales (2)

Όπως το 2011 και το 2012, το 2013 αλλά και το 2014, το Golf της Volkswagen ήταν το αυτοκίνητο με τις μεγαλύτερες πωλήσεις τη χρονιά που μας πέρασε κάνοντας 533.584 πωλήσεις (+3,4%). Στη δεύτερη θέση, και στη 1η στη B κατηγορία, βρέθηκε το Ford Fiesta με 314.432 πωλήσεις (+1,7%). Στην τρίτη θέση βρέθηκε το Renault Clio με 305.305 πωλήσεις (+1,4%), στην τέταρτη το Volkswagen Polo με 302.817 πωλήσεις (+7,9%) και στη πέμπτη το Opel Corsa με 269.765 πωλήσεις (+6,9%).

jato 2015 sales (3)

Το 2015 πουλήθηκαν περισσότερα από 14 εκατ. αυτοκίνητα στην Ευρώπη, σύμφωνα με την Jato. Η μεγαλύτερη ευρωπαϊκή αγορά αυτοκινήτου ήταν Γερμανική με 3.206.042 πωλήσεις (+5,6%), ακολουθεί αυτή της Αγγλίας με 2.633.503 πωλήσεις (+6,3%, της Γαλλίας με 1.916.642 πωλήσεις (+5,6%), της Ιταλίας με 1.582.271 πωλήσεις (+15,6%) και της Ισπανίας με 1.047.852 πωλήσεις (+20,6%).

jato 2015 sales (1)

Σε ότι αφορά τις αυτοκινητοβιομηχανίες, η Volkswagen συνεχίζει να είναι η μεγαλύτερη αυτοκινητοβιομηχανία στην Ευρώπη αφού πούλησε 1.720.045 μονάδες (+6,8%) και ακολουθεί η Ford με 1.040.979 (+8,1%), η Renault με 974.054 (+11,3%, η Opel με 939.698 (+6,1%) και στην πέμπτη θέση η Peugeot με 854.128 αυτοκίνητα (+9%). Περισσότερα στοιχεία μπορείς να βρεις σε αυτό το PDF.

jato 2015 sales (4)

Δελτίο Τύπου

EUROPEAN NEW CAR REGISTRATIONS GREW BY 9.3% IN 2015, WITH SALES EXCEEDING 14 MILLION UNITS

  • 2015 was the second year in a row of positive growth
  • The increase was driven by Spain and Italy and other smaller markets
  • Q4 posted the highest growth of the year, up by 10.2% over Q4 2014
  • December volumes were up by 15.6%, the highest monthly increase of the year

In 2015 the European car market totalled 14.2 million new registrations, an increase of 9.3% over 2014 full year results; the highest since 2009. The market benefited from the last two months of double-digit growth with December setting the highest positive monthly change of the last three years at 1.16 million units. Therefore, the last quarter volume increase was the highest of the year, standing at 10.2% more than in Q4 2014, representing 3.42 million cars sold in total. The Seasonally Adjusted Annual Rate, SAAR, came in at 16.52 million units.

In 2015, nearly all of the markets analysed (27 out of 29) posted a positive registrations increase with only Estonia and Luxembourg falling behind the levels experienced in 2014. The biggest increases came from Italy and Spain, which together added almost 400,000 units to the year’s total. Spain posted its highest total since 2008, and Italy recorded their best result since 2011. In both cases the totals are still far from the 1.64 million units registered in Spain in 2005 and the 2.51 million seen in Italy in 2007. Germany topped the overall market with 3.2 million new cars, up by 5.6%, and reaching their highest total since 2009. The UK came second with an all-time record of 2.63 million units (+6.3%), and in France registrations went up by 6.8% to 1.92 million units, the highest since 2011.

Another good annual performance came from Ireland, where registrations were up by 29.7% despite a fall in December. Portugal and the Czech Republic were also up above the 20% mark, and they were followed by 10 other markets who posted double-digit growth. These included the Netherlands and Poland who were up 14.8% and 16.1% respectively, following an outstanding performance during December compared to the previous year.

“Last year was very positive for the industry in terms of growth. Most of the car markets that suffered the most during the European crisis posted the highest annual increases. Even in the case of Greece, its registrations growth rate in 2015 outperformed those seen in the UK and Germany” commented Felipe Munoz, Marketing Analyst at JATO Dynamics.

Volkswagen led the European market with 1.72 million units and 12.11% market share, but its sales only increased by 7% compared to 2014. However, despite recent challenges in reality it only lost 0.28 percentage points of market share. Ford was second, exceeding the million units mark but also lost market share. Renault outsold Opel/Vauxhall to take third place in the rankings during 2015 thanks to its double-digit growth. The GM brands and Peugeot complete the top 5. The rest of the top 10 was made up of the three German premium brands, with Audi leading the annual total but posting the lowest growth among them. Fiat and Skoda completed the top 10 – the Italian brand moving further ahead of Skoda.

Outside the top 10 Nissan’s strong performance allowed it to reduce its gap on Toyota, still the largest Japanese make in Europe. However, Toyota’s registrations grew more than Nissan’s during December. Volvo managed to increase its market share up to 2%, and Mazda and Mini posted registrations growth of more than 20%.

One of the biggest winners last year was Jeep, thanks to the subcompact SUV Renegade, which increased its market share from 0.31% in 2014 to 0.62% last year. Overall, it was the 25th best-selling brand in Europe with almost 88,000 units. The new Fortwo and Forfour models allowed Smart to increase its registrations by 72% compared with 2014, gaining 0.25 percentage points of market share.

“With tiny exceptions, most of the brands competing in Europe sold more cars than the previous year. However, not all of them benefited the same from the rising demand. The brands that enlarged their ranges introducing new models and SUVs were the big winners in 2015”, commented Munoz.

Once again the Volkswagen Golf was Europe’s best-selling car with more than 530,000 units registered in 2015. It was ahead of the second place Ford Fiesta by more than 200,000 units. The Golf was the best-selling car in Austria, Croatia, Germany, Luxembourg, Norway and Switzerland and kept its position despite its slower annual growth, the third lowest in the top 10. Renault’s Clio and Volkswagen’s Polo finished in third and fourth place respectively. The Nissan Qashqai was once again the best-selling SUV/crossover in Europe and was one of only two models to post double-digit growth in the top 10. The other was Volkswagen’s Passat, the big winner in terms of volume growth with 87,500 units more than the previous year.

Outside the top 10, the Peugeot 308, Renault Captur, Mercedes C-Class, Fiat Panda, Opel/Vauxhall Mokka and Skoda Fabia also posted double-digit growth. When looking at the top 20 best performing models, six belonged to the VW Group while Renault-Nissan and GM models occupied three positions each, Ford, FCA and PSA each had two of their models in the top 20, and Daimler and Toyota had one model each. “The all-new cars and SUVs clearly grabbed the attention of customers last year. Europe continues to move from the traditional segments to the Sport Utility Vehicles and crossovers” concluded Munoz.

About JATO

JATO was founded in 1984 and provides the world’s most timely, accurate and up-to-date information on vehicle specifications and pricing, sales and registrations, news and incentives.

The company has representation in over 40 countries, providing unique local market expertise. The JATO client base includes all of the world’s volume vehicle manufacturers; giving them the ability to react to short-term market movements, plan for long-term developments and ultimately to meet consumers’ needs.

JATO’s intelligence has also been adapted for consumer use in motoring web portals where customers can see the advantages and disadvantages of a specified model against any other.

Major leasing companies use JATO’s intelligence to drive the vehicle quotation process.

Visit JATO at www.jato.com for more information.

Sales by Market/Make/Model

Country Dec_15 Dec_14 % change Dec Dec YtD_15 Dec YtD_14 % change YtD
Austria 22,832 17,391 +31.3% 308,555 303,318 +1.7%
Belgium 32,741 26,990 +21.3% 501,066 482,939 +3.8%
Croatia 1,855 1,650 +12.4% 34,820 33,311 +4.5%
Cyprus 716 541 +32.3% 8,990 7,797 +15.3%
Czech Republic 19,908 16,688 +19.3% 227,474 188,804 +20.5%
Denmark 18,459 15,418 +19.7% 207,576 188,929 +9.9%
Estonia 1,355 989 +37.0% 21,033 21,135 -0.5%
Finland 7,927 7,088 +11.8% 108,786 106,179 +2.5%
France 183,667 163,328 +12.5% 1,916,642 1,794,579 +6.8%
Germany 247,355 229,700 +7.7% 3,206,042 3,036,773 +5.6%
Great Britain 180,077 166,198 +8.4% 2,633,503 2,476,435 +6.3%
Greece 6,812 6,383 +6.7% 75,502 70,845 +6.6%
Hungary 7,108 6,093 +16.7% 77,362 67,998 +13.8%
Ireland 342 350 -2.3% 124,947 96,338 +29.7%
Italy 110,581 93,388 +18.4% 1,582,271 1,369,026 +15.6%
Latvia 1,060 1,000 +6.0% 13,766 12,452 +10.6%
Lithuania 1,206 1,023 +17.9% 17,071 14,461 +18.0%
Luxembourg 2,636 3,636 -27.5% 46,473 49,793 -6.7%
Norway 13,092 12,668 +3.3% 152,630 145,948 +4.6%
Poland 36,466 29,654 +23.0% 354,037 304,871 +16.1%
Portugal 13,146 11,908 +10.4% 178,566 142,867 +25.0%
Romania 8,739 5,595 +56.2% 81,162 70,172 +15.7%
Serbia 1,906 1,491 +27.8% 20,004 18,099 +10.5%
Slovakia 7,149 6,216 +15.0% 77,302 70,569 +9.5%
Slovenia 3,433 3,373 +1.8% 59,450 53,296 +11.5%
Spain 89,913 74,781 +20.2% 1,047,852 868,999 +20.6%
Sweden 33,540 27,144 +23.6% 345,108 303,948 +13.5%
Switzerland 32,065 32,287 -0.7% 321,238 300,050 +7.1%
The Netherlands 69,071 36,528 +89.1% 451,844 393,544 +14.8%
Grand Total 1,155,157 999,499 +15.6% 14,201,072 12,993,475 +9.3%
Make Dec_15 Dec_14 % change Dec Dec YtD_15 Dec YtD_14 % change YtD
VOLKSWAGEN 133,564 126,640 +5.5% 1,720,045 1,609,859 +6.8%
RENAULT 97,494 75,705 +28.8% 974,054 875,354 +11.3%
FORD 81,699 68,662 +19.0% 1,040,979 962,825 +8.1%
PEUGEOT 76,370 60,216 +26.8% 854,128 783,319 +9.0%
OPEL/VAUXHALL 71,065 68,134 +4.3% 939,698 885,847 +6.1%
BMW 69,293 56,721 +22.2% 746,297 673,760 +10.8%
MERCEDES 59,348 51,796 +14.6% 741,871 658,089 +12.7%
AUDI 51,138 47,738 +7.1% 766,504 724,652 +5.8%
FIAT 48,435 39,221 +23.5% 654,927 585,751 +11.8%
TOYOTA 45,918 41,371 +11.0% 560,911 529,204 +6.0%
Make & Model Dec_15 Dec_14 % change Dec Dec YtD_15 Dec YtD_14 % change YtD
VOLKSWAGEN GOLF 39,938 37,053 +7.8% 533,584 516,265 +3.4%
RENAULT CLIO 28,514 25,840 +10.3% 305,305 301,018 +1.4%
PEUGEOT 308 27,215 15,637 +74.0% 214,907 162,337 +32.4%
VOLKSWAGEN POLO 23,114 21,248 +8.8% 302,817 280,581 +7.9%
FORD FIESTA 22,752 19,633 +15.9% 314,432 309,120 +1.7%
VOLKSWAGEN PASSAT 20,520 12,180 +68.5% 228,113 153,238 +48.9%
OPEL/VAUXHALL CORSA 19,663 19,466 +1.0% 269,765 252,381 +6.9%
PEUGEOT 208 18,981 14,856 +27.8% 229,767 214,512 +7.1%
NISSAN QASHQAI 17,315 15,211 +13.8% 232,176 204,467 +13.6%
RENAULT CAPTUR 17,240 15,376 +12.1% 195,323 165,611 +17.9%